Mission Statement


Dreams, Fun & Inspiration!

Through our entertainment products and services, BANDAI NAMCO will continue to provide dreams, fun and inspiration, based on our boundless creativity and enthusiasm.


The Leading Innovator in global entertainment

As an entertainment leader across the ages, BANDAI NAMCO is constantly exploring new areas and heights in entertainment. We aim to be loved by people who have fun and will earn their trust as the Leading Innovator in Global Entertainment”.

Mid-term Vision

Our vision of "Empower, Gain Momentum, Accelerate Evolution" expresses our determination to continue flourishing as the BANDAI NAMCO Group and for our business, operating performance and all of our individual employees to thrive. By implementing each strategy, we will strive to achieve record profit, attain growth of record sales, and enhance our business model to maximize our IP value.

Contact Us

+ 44 (0) 208 324 6000